Alcatel and Universal Mobile, the mobile entertainment services subsidiary of Universal Music International announced a partnership to jointly develop, promote and market new mobile multimedia services, with compelling music and entertainment content aiming at enhancing end-user experience and increasing value for all mobile operators.
Both companies will join forces to develop personalised video mobile services using Alcatel‘s application platforms and Universal Mobile ‘s content, service management and service design expertise. The purpose of the partnership is to combine both companies’ skills to jointly define new services and create new experiences for the end-user, and bring them to the market through a joint marketing and commercial approach.
Alcatel will build with Universal Mobile a technical solution for Video Mail Box (VMB), Video Delivery Portal (VDP) and Video Ring Back Tone (VRBT) services specifically designed for 3G and broadband fixed networks. As video communications is about sharing passions and emotions, special emphasis will be put on enhancing these services with rich video and music content.