Anyone who has struggled to find a black cab in London is now able to locate the nearest taxi and book it, due to an automatic text/voice booking system, implemented by eTX UK in partnership with Voxpilot, a pan-European VoiceXML company. London’s new Taxi Point service removes the need to wait on the street searching for a cab. Instead, customers can use one of the new ‘Taxi Points’ – actual signs that use a unique four-digit code to identify an exact location within central London.
“We are happy to host this location-based service and thereby support the initiative of the Transport for London to improve security and make taxi booking quicker and easier for both Londoners and visitors,” said Jonathan Alcantara, CEO of Voxpilot.
People wishing to use the service text or call the location code to the Taxi Point short code (83220). Using GPS tracking, the service identifies and book the nearest available black cab from one of the participating taxi fleets, delivering a confirmation SMS, and an alert when the taxi has arrived.
The service costs the user 1,5 and Taxipoint signs will be positioned in locations such as public and private buildings, restaurants, theatres and bars. More than 5000 Taxi Point locations will be created in London over the next three years. The scheme has been developed in accordance with Transport for London’s objectives to ensure safe and reliable transport for London’s residents, workers and visitors, and will be of particular use to tourists who may not know the name of their current location.
The service, which is deployed on Voxpilot’s VoiceXML Gateway, has been implemented by eTX UK Ltd in partnership with Xeta Cabs, a member of the London Taxi Network (LTN). A cross-network infrastructure has been provided by Netsize, allowing any mobile user to access the texting service.
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